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Syllabus

Introduction to our syllabus

Date   What's on
 April 2012 Semester Dates
30/04/2012   Getting started - programme overview, requirements and goals.
08/05/2012   Defining the opportunity - Research, market testing (Tuesday)
14/05/2012   Stand out from the crowd – Branding & online presence
21/05/2012   Protection & Protocol - Legal & IP
28/05/2012   Review 1
04/06/2012   BREAK (Bank Hol)
11/06/2012   Team - Recruitment, talent attraction & retention
18/06/2012   Proving the concept - Sales and customer relationship management
25/06/2012   Know your route to market - Product / service development
02/07/2012   Build your profile - Marketing, PR & positioning
09/07/2012   Review 2
16/07/2012   Raising finance to scale - Financials & fundraising
23/07/2012   Accelerator Academy Presentation - Panel sessions
30/07/2012   Completion, Investor presentations